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Product Line Manager

Product Line Manager, Charlotte, NC

Additive Manufacturing is responsible for evaluating, enhancing, and managing the AM materials portfolio in order to establish and maintain a sustainable competitive advantage in the industry. The PLM will manage the lifecycle of all AM materials and serve as the internal AM materials market expert. He/She will serve as the primary liaison between the AM and Metco BUs (operations and R&D) and be responsible for developing and implementing a go to market strategy for new AM materials. The position holder’s key responsibilities will be to develop strategies for new material offerings to support the global sales budget, optimize existing material portfolio to achieve target gross margins, develop strategic material partnerships that enhance AM’s market position, and support materials sale opportunities through customer visits. He/she will be responsible for AM material production performance and will monitor production metrics through regular reviews with Metco operations. He/she will engage senior decision makers internally and at key customers as required to achieve objectives and prepare a business case approach to new material development that meets the objectives of multiple stakeholders within the customer’s and Oerlikon organisations. He/she will work with sales managers to evaluate and negotiate long term sales agreements (LTSAs) to secure long term engagements between Oerlikon and the customer.


Drive business and market intelligence (market & customer segmentation, SWOT analysis of competitors, positioning)

Utilizes extensive personal network to identify strategic partners, channel strategies, new customers

Actively manages the AM material portfolio and individual material lifecycle in close alignment with R&D, operations, & sales teams Serves as the point of contact for procurement team, including key supplier interfaces, coordination of cross functional strategic relationships, and material specification development

Attends and presents at conferences and tradeshows to network, generate contacts and build awareness

Works closely with Head of Materials / Marketing and Head of Sales to evaluate, establish, and implement annual sales budget targets

Engages senior decision makers at other internal business units and key customers, as requested by Sales / BD

Establishes and manages an internal request for product (RFP) process, working with sales and R&D to prioritize based on business case development

Develops a comprehensive materials roadmap – market trends, business drivers, decision making personnel and drivers, and identifies potential opportunities to differentiate.

Creates & communicates the material roadmap strategy and business cases to all relevant participants, stakeholders, and senior executives

Supports BD / Sales on long term contract negotiations to secure sales and mitigate volatility

Singularly responsible for monitoring and managing performance of supporting BUs, including defining measurement metrics, regular monitoring, and developing timely recovery plans for suboptimal performance

Actively seeks to build Oerlikon’s materials market share through new material development, strategic partnerships, and intellectual property opportunities

Actively identifies, supports and executes customer binding strategies – long term agreements, collaboration agreements, MoUs, etc.

Engages Group Strategy on M&A opportunities as requested or identified

We expect

  • University degree in engineering, manufacturing technology or other technical/engineering degree.
  • MBA in finance or marketing would be a strong positive.
  • Significant (10+ years’) experience in the metals or powders industry, in either an operations or commercial role, strong preference for both.
  • Experience in Sales or Business Development, preferably as a Key Account Manager, and negotiating long terms sales agreements.
  • Experience in Additive Manufacturing production services, components engineering, manufacturing to print or applications engineering would be considered a strong plus. Experience with Project Management processes or acted as Project Manager for major projects.
  • Experience with Quality Assurance processes, compliance and certification topics.
  • Experience in developing communications for and leading discussions with senior executives.
  • Experience with SAP would be considered a strong plus
  • Comfortable in a start-up environment with an entrepreneurial mindset.
  • Outstanding interpersonal skills at all levels inside and outside the organization.
  • Superior listening skills and persuasive power.
  • Self-driven, open and positive mind set with experience in international and cross-cultural business environment.
  • Strategic thinker comfortable dealing with ambiguity.
  • Fluent in English (both strong verbal and written communication skills); other languages beneficial
  • Flexible to extensive travel internationally
  • This position must satisfy ITAR compliance requirements, therefore candidates must be U.S. Citizens or Permanent Resident Card Holder.
  • Must be able to communicate complex information in a clear manner to a multi-tiered audience including senior management, sales, customers, and operations
  • Key Result Areas (output of the position):

    AM Material Market Analysis Develop a detailed market analysis, with external support if necessary, of the key component manufacturers in the AM Materials industry, showing the structured supply chain, demands and requirements of key competitors (such as certification standards, production, legal requirements and design authority etc.) and current market share and projected market growth.

     Sales Development for AM Materials Develops a prioritized new materials roadmap to support the sales budget / growth targets for AM Materials.

     Value Proposition Development Identify the key customer material demands in each vertical to generate further business opportunities, relating to certifications, quality, capabilities and expertise. Translate these demands into a coherent value proposition that can be shared with the BD / Sales team for communication within their specific industry.

     Sales Support / Response Utilizes the key operational metrics to monitor critical sales support activities, relating to on time delivery performance, new product speed to market, regional inventories, order processing, and organizational workflow to minimize quote development.

     M&A activities support & deployment Identify and assess potential M&A targets. Engage in the M&A process to support the AM Team in terms of assessment of the asset base of the target, commercial operations, manufacturing, IP and management as well as the subsequent integration process.


    • Direct high-level discussions with senior executives, channel partners, and suppliers
    • Must demonstrate a strong and collaborative leadership style
    • Must be highly creative, motivated, structured and disciplined to achieve targets
    • Proven leader across multiple platforms of interaction, including operations, customers, and senior executive levels.

     Interface/ Collaboration:

    • Senior Executives
    • Operations / technicians
    • Other AM CoC’s (PhD’s, R&D, lab technicians)
    • External resources (machine manufacturers, competitors, distributors)
  • Process Management

  • Building Effective Teams
  • Planning
  • Drive for Results
  • Cooperative Relationships
  • Strong Business Acumen

About us

Oerlikon is a leading global technology Group, with a clear strategy of becoming a global powerhouse in Surface Solutions, advanced materials and materials processing. The Group is committed to investing in value-bringing technologies that provide customers with lighter, more durable materials that are able to increase performance, improve efficiency and reduce the use of scarce resources. A Swiss company with over 100 years of tradition, Oerlikon has a global footprint of over 15 000 employees at 186 locations in 37 countries and sales of CHF 2.85 billion. Sustaining growth and improving profitability in 2018: order intake to increase up to CHF 3.4 billion, sales to around CHF 3.2 billion, and the EBITDA margin to improve to around 15 % (after investments).

Oerlikon AM is spearheading the revolution that is Additive Manufacturing. We have gathered together a dynamic team with deep industrial knowledge, backed with state of the art facilities worldwide, built specifically for AM. We can provide AM solutions in metal alloys, ceramics and plastic materials. We can support our own AM printing capability with our own metal powder production, research and development, component design, application engineering and finishing. We are pioneering AM for all scales of manufacture from 1 part to series production runs lasting decades, and across all industries.. Join us and become a part of our future oriented, international team!

We have a great benefits package including medical insurance, dental and vision, tuition reimbursement, health and wellness benefits, retirement security contribution and 401(K). If you want to operate in a business environment that gives you the freedom to imagine what is possible - please send us your application!

Statement of Equal Opportunity/Affirmative Action: Oerlikon AM is an equal opportunity/affirmative action employer. It is the policy of Oerlikon AM to provide for and promote equal employment opportunity in employment compensation and other terms and conditions of employment without discrimination based on age, race, creed, color, national origin, gender, sexual orientation, disability, marital status, Vietnam Era Veteran status, genetic predisposition, or carrier status. Oerlikon AM is committed to assuring equal employment opportunity and equal access to services, programs and activities for individuals with disabilities. It is the policy of our company to provide reasonable accommodation to a qualified individual with a disability to enable such individual to perform the essential functions of the position for which he/she is applying or in which he/she is employed. Further, it is our policy to provide reasonable accommodation for religious observers.

The policy applies to all employment practices and actions. It includes, but is not limited to, recruitment, job application process, examination and testing, hiring, training, disciplinary actions, rate of pay or other compensation, advancement, classification, transfer, reassignment and promotions. If you require an accommodation during the application process or for issues concerning Affirmative Action/Equal Employment Opportunity please contact Human Resources.